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Growing the sales pipeline when numbers are low with a content marketing plan | Executive Hurdles
As an executive, one of the most difficult tasks you may face is finding ways to grow the sales pipeline when numbers are low. Low sales...
Richard Danks
May 5, 20233 min read


How does customer service relate to lead generation? | Executive Hurdles
I have led a number of customer service teams across E-commerce, CPG and SaaS brands that were truly dedicated to providing exceptional...
richdanks
Mar 14, 20235 min read


How can content lead magnets help increase profitability? | Executive Hurdles
Content lead magnets are a great tool for small businesses to use in order to increase their profitability and reach more customers. By...
Richard Danks
Feb 2, 20233 min read


Why is content marketing important in a cost of living crisis? | Executive Hurdles
Content marketing is a powerful tool that helps small businesses reach their desired audience, build trust, raise awareness of products...
Richard Danks
Feb 2, 20233 min read


What is a lead magnet in content marketing? | Executive Hurdles
A lead magnet is an attractive piece of content that you offer to visitors in exchange for their contact information. Lead magnets are a...
Richard Danks
Feb 2, 20233 min read
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